interest in niche or car fragrancer In parallel with this trend, growth has continued unabated in recent years. arabic perfume. Everyone, especially the youngest, wants to smell different. … Aromas characterized by the use of exquisite materials and an artisan approach are experiencing a real boom. The proof is the beginning of something new. Montale and Mancera Parfum Boutique In Barcelona. Fifth Essence Square, which sells these niche French perfume brands, opened a perfume factory in June last year. Over 200 square meters of premises in Ramblas Catalunya has already become a must-see spot for lovers of the finest juices. Behind these two brands are a father and daughter who share a passion for perfume.
Pierre Montal He was introduced to the world of smell many years ago thanks to the Saudi royal family, and when he returned to his native France, he decided to start his own brand, which his daughter later joined. “Perfume came into my life very naturally. During my years Discovering the power of natural materials in the Middle Eastits depth and soul. There, perfume is part of everyday life and a sign of love and respect. I wanted to share that emotion and honesty through Montale,” confesses Pierre, who launched his own brand in 2003.
Since then, he has continued to create unique, intense and long-lasting fragrances, combining the classic and contemporary, with oud as one of the protagonists. In fact, he was one of the first perfumers outside the East to use this exquisite ingredient. “Oud is unique. It has strength, mystery and warmth at the same time. When I started using it, almost no one in Europe knew about it. I was fascinated by its combination of complexity, wood, depth and soul.. I think people fell in love with it because it was real, natural and emotional. Connecting East and West, tradition and modernity. There’s something timeless about oud…it speaks to everyone,” he confessed in an exclusive interview with #Summum.
When we asked him what his favorite scent was, he said it plainly. «black oudwithout hesitation. It was my first major production and changed everything for us. At that moment, it was something completely new. It was dark, powerful, and haunting. Some liked it, some didn’t, but no one was left indifferent. I remember once spraying Rue La Paix to see people’s reactions. And people were following that smell all the way down the street. (Laughs) At that moment, I knew we had created something truly iconic. Today, Black Oud remains part of our identity,” explains Pierre Montale.
A perfume brand boutique in Barcelona and its creators Pierre and Amelie Montale.
Author’s perfumes and trends
Pierre was already a successful perfumer at Montale, but in 2008 he decided to launch another niche fragrance brand. Mancerawhere he fuses Far Eastern traditions with a more modern and creative vision. Participated in the project in 2017 ameliaPierre’s daughter, photographer and visual artist. “I grew up surrounded by bottles, aromas, and stories. I soon understood that perfume is not only a way to express yourself, but also a way to share emotions, memories, and moments in life. The invisible connections between people move me the most. And I’ve always liked the idea that a simple scent can say a lot.” he said during the interview.
Pierre is proud of his daughter, who “brings freshness and a different sensibility. I maintain the spirit of the family, the tradition, the atmosphere of the president.” For Amélie, it is an honor to work alongside her father. “I’m really lucky to learn from him every day. He’s a great mentor. We move forward together, combining experience and modernity. And the best thing is to do this for others, share and connect. Great job, I have to admit!” ” he confesses.
For Pierre, “Perfume is a way to express what words cannot express.” Amelie finds inspiration to create fragrances in her travels. “In people, their emotions, their stories. I love listening and observing. I enjoy unisex perfumes that are not too sweet, but have character and strength.” I like perfumes that say something with a little attitude.».
“Perfume makes you feel safe and makes you smile.”
Regarding perfume trends, Pierre Montale says, “There are two styles that are very popular right now. A clean, minimalist fragranceand a warm gourmand note. People want perfumes that make them feel comfortable and comfortable. The world is stressful so they want something soft and positive. Perfume makes you feel safe and makes you smile.
Amélie echoes her father’s opinion, saying, “People want perfumes that not only make them feel the same way, but also make them feel good. They tend to have gourmet, comforting scents. Perfume can bring happiness. That’s why. layering (Perfume overlay) Very popular. You can play with combinations to create your own mood. “It makes perfume more personal and fun.”
About The Author
