Technology is at the heart of this new edition of Agritechnica, the world’s largest agricultural machinery trade fair. And in this context, companies strive to improve themselves every day with innovations that make the work of producers easier. In this way, Valtra demonstrated a “talking tractor” together with an operator based on the concept of a “talking tractor.”
The system allows Interact with both text and voice commands. Works from your mobile device and currently understands 4 languages (English, German, French, Finnish).
The assistants are trained using the brand’s user manual, smart farming guide, telemetry data, and work logs. This way, you can answer technical questions, provide instructions, and visually display key team performance data.
“The idea came from our engineers who saw an opportunity in artificial intelligence to integrate disparate information sources and provide users with instant responses, without consulting manuals or databases,” he explained. Torsten Dehnersenior vice president and general manager of Fendt and Valtra.
“Valtra’s promise is to be an easy-to-use, hard-working and personalized brand, and this development fits perfectly into that ethos,” he added.
The launch comes in a year of significant brand growth within the AGCO Group. Valtra plans to charge close to US$900 million this yearis predicted to reach US$2 billion by 2029.
“Valtra is very powerful. It started in Finland and now we have solutions for all kinds of monitoring and agriculture. This growth is primarily driven by Brazil and Argentina, which are important markets for the company.“He pointed out Fabio DottoDirector of Product Marketing for Fendt and Valtra. The brand is about to celebrate its 75th anniversary globally, and it’s worth remembering that it already made its way to South America 65 years ago.
“Argentina offers great opportunities. For us to grow, we are highly dependent on the contribution from sales in the country,” he added.
Dot also emphasized that the technology available in Finland is also available in South America and Argentina. “When we talk about Valtra, there is no technology that is available in Finland that is not available in Argentina.Currently, the S series tractors with CVT transmission are already sold in the country, and the new generation that we presented at Agritechnica will soon also be available on the Argentine market.”
Among the improvements in this new generation of the S-series, Dotto mentioned three key points.Increased power rangea version with over 400 HP (compared to the current 375 HP).New emissions control systemwith engines that are more efficient in energy and fuel usage. and fully renovated cabinimproved technology, ergonomics and operating comfort.
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