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  • The unstoppable potential of AI agents that can create religions and train controversial conversations
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The unstoppable potential of AI agents that can create religions and train controversial conversations

deercreekfoundation November 12, 2025
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25 virtual agents and 1,000 more to organize themselves to celebrate Valentine’s Day. Inventing markets and even new religions in video games. This is not science fiction. These are real experiments. artificial intelligence.

“They sent 1,000 agents minecrafta game where gems act as currency. of bot they learned how to use them, They created markets and businesses, personalities appeared… even priests who invented religions and paid new believers with jewels.” she said, between amused and surprised. Sonia JarfinFounder and Director of social publicresearch across communication, strategy, and public causes. The experiment, conducted by Fundamental, a company founded by Massachusetts Institute of Technology graduates, “shows that we understand how people work when they act in groups,” he said.

Another incident is stanford and google Similar self-coordination capabilities were evident from ChatGPT’s launch. “They assembled 25 agents in a virtual city. They assigned each one a life, including a name, family, and job. They released them into that metaverse and gave them some tasks, such as planning a Valentine’s Day party. I was amazed at how well robots imitate human-like behavior. They coordinated, bought food and drinks, set schedules, and went to parties. It’s all done without human intervention,” he says.

Jalfin says there’s something deeper behind these stories. bot They are beginning to master: Social rules that enable human coexistence.

The expert cited a series of experiments that demonstrate how bots demonstrate reciprocity and learn social rules, and even human metal rules.Fabian Malavolta

Sonia Jarfin is passionate about combining data and storytelling and using what’s happening with technology to improve communication. In a presentation at the Business of the Future event hosted by LA NACION, the sociologist and innovation powerhouse proposed a seemingly simple question that opens up a world of thought. Do you have any friends yet? bot?

Introducing the theme, we started with a daily scene called “Dancing between a Taxi Driver and a Passerby.” “Let’s imagine we’re trying to cross the road in front of a taxi that’s about to park. We don’t know if the taxi driver is trying to speed up or to overtake us. We all looked into the taxi driver’s eyes and waited until he looked back at us and gestured. “I came in and saw you.” “The rule there is to look the taxi driver in the eye,” he explains. “We usually lower our gaze because we get a little uncomfortable if we accidentally bump into our gaze when we pass each other on the sidewalk. We all know those rules about how to behave towards othersAnd that small network of norms is very important. Society is built on it, where we can collaborate with others, understand each other, and create greater things such as companies, schools, and communities. ” he analyzes.

We all know the rules about how to behave towards others, and Jarfin illustrates it in everyday life situations.Marcelo Manera-7533

So far, nothing new. But what will change, he warns: A new species has appeared. ” bot “Today’s artificial intelligence has as many social skills as we do.”warned the expert, adding: “It’s no longer just a matter of them beating chess grandmasters or being good at answering exams; rather, they’ve developed a more modest but fascinating intelligence in understanding what to do when interacting with other people.”

Experts cite a series of recent experiments, Demonstrate the ability of these agents to understand how humans interact. At the University of Singapore, researchers compared how people behave. bot facing a social dilemma. They asked a group of humans and a group of humans. bot: Jordan was responsible for bringing food to camp, but he forgot about it. What does that look like? I was scared because I had let my classmates down, but I was happy and proud because I didn’t have to cook anymore. of bot They knew how to respond well. He felt terrible because he forgot it.

Another incident involved a woman standing almost directly above a man in an elevator. Why did he do that? Was it because you wanted to seduce him, because you wanted to be close to him, or because you just couldn’t afford it? of bot They also chose well because they didn’t have the space.

Bots usually have a good understanding of how humans behavecanvas

“Generally, of bot They reacted the same way humans would.. “They have a good understanding of how we behave,” Jarfin summarizes. And they go further.

At the University of Texas, a group of researchers asked them to solve a group coordination task. “of bot Showed reciprocity and learned social rules and even metal rulesthat is, the norms that govern the rules of society. They showed signs of belonging to a group. “The difference with humans was that humans are more aggressive towards those who don’t show reciprocity and more calculating in their strategies,” he shares, thinking:Perhaps that’s something we should be a little concerned about.”.

This new scenario also presents dilemmas and opportunities. “A few weeks ago, OpenAI announced that it would allow adults to have erotic conversations on ChatGPT, something that was previously prohibited. This is part of a trend. According to a September report, we use AI more for personal matters than for work.” That intimate, everyday relationship is also reflected in platforms like Character.AI. Users can create their own bot unique: “We have over 18 million avatars and approximately 20 million users. It seems that using . bot From others, each invents himself”.

In fact, one of these millions is bot “He resembles ‘Gordo Dan’, an Argentine political activist, influencer, doctor and media entrepreneur. The thing is, director Jalfin’s studio, Sociopublico, decided to give this ability another twist and use this reference character.” bot They are very good at understanding how human conversation works. Why not use these to train yourself in conversations with people who think differently?” he proposes.

In the studio, she works with activists on potentially controversial topics such as gender identity, immigration and climate change, often facing tense interviews and debates. “we create bot so you can practice beforehand“It’s like you’re training with a ‘Fat Dan’ type character who challenges you with difficult questions,” says Jarfin.

There are bots that can be trained to have conversations with people who think differently, which is especially helpful for activists on controversial issues.freepic

In this context, The world as we know it is likely to change. “We’re going to see a lot of businesses emerge that leverage these skills,” experts predict. “probably, bot among them chat Some mothers will help you make adjustments, and one of your workgroup members may alert you if something you’ve written might sound offensive. Therapists, couples, friends and teachers show up with infinite patience,” he added.

For Jarfin, the most important thing is not technological surprises; What social change does it mean?. Experts reiterate these points. bot They understand how to treat us and how we treat each other as human beings. “This opens up many possibilities – some thrilling, some entertaining, but most of all it transforms our experience as a society. If we consider that it is the social rules that sustain our ability to cooperate and found companies and organizations All of these can change as humans; bot Let’s rewrite the rules of society together” he concludes.


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