Discover Affinity, Canva’s new free design app

Jakarta (ANTARA) – The design application Canva, known for its easy-to-use features for every user, especially non-designers, has just made a big breakthrough in the creative world.

Starting from a strategic move with the acquisition of Serif Europe Ltd, the company behind Affinity, on March 26, 2024, Canva has now officially relaunched Affinity as a fully integrated professional design software platform.

With the release of the Affinity platform on Thursday (10/30), Canva has gone beyond a simple, easy-to-use template-based design platform.

With the presence of the Affinity platform, Canva has managed to provide a new design venue for novice and professional designers.

What is the Affinity app?

Affinity is a product of the company Serif Europe Ltd, where the company is known as a professional alternative to other large design software, such as Adobe.

Through this company, Affinity Designer was first launched in 2014 for MacOS users. The purpose of the release is to offer an alternative for designers looking for options outside of large subscription products.

As the Serif company got bigger, it also launched Affinity Photo and Affinity Publisher. Subsequently, Affinity was acquired by Canva. Through Canva, Affinity arrives with its latest version.

Now Affinity is a professional design application that includes various features, from vector tools to photo editing and layout, in a single high-performance platform.

That aside, Affinity is here as an answer to professional designers’ problems, such as serious software issues that ultimately slow down performance, workflows that hinder creativity, and expensive subscription prices.

Affinity is also a design software that prioritizes performance speed and unhindered creative freedom for its users.

Affinity app features

With its latest version, Affinity can be called an app all in onebecause it manages to provide vector tools, photo editing and professional layout features.

When using this application, users can view everything they need to design, edit, or publish projects without having to switch applications.

1. Vector tools

Affinity’s vector tools are designed for designers who prioritize curves, lines, or grids. This feature also provides precision and speed in perfect balance.

Any design changes will appear automatically in real timewhere each shape can be moved directly, paths can be moved instantly or files can be zoomed seamlessly.

2. Photo editing tools

Through this feature, users can freely edit photos without any restrictions. Any adjustments in edit it is not destructive.

So whether it’s RAW processing, retouching or composition, can continue to be perfected indefinitely, without losing the original work.

Besides that, with GPU acceleration, even complex files can be accessed smoothly and quickly.

Then other smart tools, like live filters, intelligent selectionsto batch processing, it can be used to speed up the editing process.

3. Layout tools

Users can use this feature to create short brochures or multi-page reports, editing graphics, images and text directly in documents where changes can be viewed immediately.

Plus, advanced typography control tools, shared text styles, and “Smart Master” pages can help keep your designs looking consistent.

How to access Affinity

To access Affinity, users can log in (login) using a Canva account. This application is free forever for every Canva user.

However, users of premium Canva accounts can access special features in Affinity, namely Canva AI.

Here’s how to access Affinity as reported on the Canva site.

Install the Affinity app
Sign in (login) using your Canva account
Next, you will be taken to the Affinity authorization page to log in to your Canva account
Keep clicking “Allow”
Select “Allow” or “Open” if prompted by your web browser
Next, users will see a welcome message to the Affinity app
Then, select “Start”

The new Affinity design app is available on Windows and MacOS. Meanwhile, the iPad is coming soon.

This design application also supports PSD, AI, PDF, SVG, TIFF, IDML, and more, making it easy to open, edit, or collaborate without having to start from scratch.

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